Image Credits:Tomohiro Ohsumi / Getty Images12:39 PM PDT · June 25, 2026
Just a fewer hours aft Apple announced price increases crossed its hardware lineup, Microsoft revealed that Xbox crippled consoles are besides getting much expensive. The institution besides announced that it’s discontinuing its 2TB model.
Starting August 1, Xbox console prices volition summation worldwide. The 512GB models volition outgo $100 more, portion the 1TB versions are acceptable to emergence by $150.
Price changes are arsenic follows:
- Xbox Series S 512GB is expanding from $399 to $499
- Xbox Series S 1TB is expanding from $449 to $599
- Xbox Series X 1TB Digital is expanding from $599 to $750
- Xbox Series X 1TB Disc is expanding from $649 to $800
The institution says the increases are being driven by representation and console retention prices rising, with costs much than 2.5 times higher than erstwhile levels. Microsoft warned that these prices could treble by the autumn of 2027. The determination comes little than a twelvemonth aft the institution raised Xbox prices successful the U.S. past October.
The announcement follows Apple’s ain circular of terms hikes affecting products specified arsenic Macs and iPads. Apple cited the aforesaid industry-wide pressures, pointing to soaring representation and retention costs fueled by unprecedented request for AI infrastructure and information centers.
Together, the back-to-back announcements underscore however overmuch the AI roar is impacting the terms of mundane electronics. As exertion companies put heavy successful larger AI systems, request for precocious representation and retention chips has surged, tightening proviso chains and pushing costs higher crossed the industry.
Microsoft attempted to soften the stroke by highlighting financing options and plans to grow entree to lower-cost hardware. In its announcement, the institution said it is “working connected caller programs to supply antecedently played consoles astatine little prices.”
Customers purchasing eligible Xbox hardware done Microsoft Stores volition person greater entree to Buy Now, Pay Later programs, portion Amazon shoppers tin suffice for up to 12 months of 0% APR financing connected eligible purchases.
Additionally, Microsoft present joins Sony successful asking gamers to wage more, with PS5 integer present costing importantly much than it did astatine launch, rising from $499 to $599. Meanwhile, Nintendo’s summation for the Switch 2 has been comparatively modest, but the rival whitethorn look unit to rise prices further successful the future.
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