People are finally using Reddit’s search

After being harried by complaints that its hunt relation needed improving, Reddit has successful the past fewer years invested successful its search engine, and has adjacent added AI features to assistance its users find what they’re looking for. It appears that concern is yet paying off: The institution has seen a 30% year-on-year leap successful the fig of radical utilizing hunt each week, CEO Steve Huffman said connected Thursday.

Huffman noted that hunt has been 1 of the large drivers of idiosyncratic acquisition and retention for the platform.

“On search, we person seen large performance. Search DAUs, WAUs, and queries are up meaningfully year-over-year. It’s a large operator of retention and DAUs. The hunt squad is, rather frankly, I deliberation doing a large job. If you usage Reddit Answers, you tin spot it is amended integrated into the product,” helium said connected the company’s archetypal 4th post-results league call.

Earlier successful February, the level started investigating product placement done AI hunt results successful the U.S.

Huffman said that astir 40% of conversations connected Reddit are commercialized successful nature, and 84% shoppers consciousness much assured successful their buying decisions aft researching connected Reddit.

The societal level ended the 4th with much than 493 cardinal play progressive unsocial users (WAUq), up 23% from the aforesaid play past year, and astir 126 cardinal regular progressive unsocial users (DAUq), a 17% betterment from a twelvemonth earlier.

Reddit reported a 7% betterment successful U.S. visitors, reaching 53.5 cardinal DAUqs, and 73.3 cardinal DAUqs internationally, a 26% increase. The institution said it plans to scope a cardinal regular users worldwide and 100 cardinal regular users successful the U.S.

Besides search, the institution said its machine translation feature, which present supports implicit 30 languages, has driven important idiosyncratic maturation successful the past fewer quarters.

Reddit reported gross of $663 cardinal successful Q1 2026, beating Wall Street’s expectations of $609.8 million. The institution besides said it lone spent $1 cardinal successful superior expenditures successful the quarter.